Very short survival guide
Digital Disruption in the last years marked a shift in the collective consciousness of businesses. No longer was disruption a mythical buzz word concocted to stir up fear, but a general state of business reality in world governed by technology.
It’s like a democratization of experience. If you look at Uber, it allows everybody to have a limo service at a relatively inexpensive rate. Things that perhaps only the one percent could afford, are now being moved to the broader base through technology. You can call it disruption, give it different words, but what it’s doing is allowing everybody to purchase experiences that traditionally would have cost a lot of time and money. It’s not the same way of doing business, it’s certainly exciting times.
The term digital disruption has become